About us


Selftrade is a digital investing platform for individual investors, where you are in control of your own investments.

This means, you are your own investment manager, so you can have a hands on approach to growing your wealth over the long-term.

The platform gives you access to global markets and over 8000+ investments across shares, funds, bonds and more.

It is easy to open an account and the dashboard is simple to use, so you can invest, plan for growth and track the performance of your portfolio, anywhere, anytime.



Selftrade is part of Equiniti, a FTSE 250 listed company. Equiniti Financial Services Limited is fully authorised and regulated by the FCA.

Over 50% of FTSE 100 companies trust us to manage their share register and we work with 28 million shareholders and pensioners across the UK.

Selftrade offers one of the most competitive Dealing Commissions in the market and a flat Custody Fee for using the service, so you won’t pay more as your investments grow.

What’s more, any charges for online Dealing Commissions and Funds Platform Fees are deducted from your Custody Fee – so you might be able to reduce this fee to nil.

steq chap 3



Our Products


You can choose from a Dealing Account, or tax-efficient accounts like an ISA or SIPP (Self-Invested Personal Pension) to start building your investments.

Choose the Selftrade account to best suit your needs


Dealing Account


Our Dealing Account is a simple and flexible account with no limit on how much you can invest per year. Access a wide range of investments both in the UK and overseas and start regular investing with just £10 for £1.50 per trade.



Stocks and Shares ISA


An ISA is an Individual Savings Account designed to be a tax efficient way to save or invest money. Invest up to £20,000 per year, take advantage of tax benefits and access your money at any time.

We are one of the few providers to offer a Flexible ISA. This type of ISA allows you to withdraw cash from your ISA at any time and replace it, within the same tax year, without affecting your £20,000 subscription.


Self-Invested Personal Pension (SIPP)

A SIPP, or Self-Invested Personal Pension, is a pension which gives you the freedom to manage and choose how your retirement savings are invested.

In a SIPP you can invest in a wide range of asset classes, regions and sectors, allowing you to diversify your pension investments. SIPPs also share the tax benefits of other private pensions, between 20% up to 45% tax relief.

We are one of the few providers to offer a choice of SIPP Provider, with over 70+ Providers to choose form you can select the one best suited to your circumstances and retirement goals.




D2 Interactive